Christmas Adverts 2017 – Part 4

Well, I’ve gone to town on rounding up the Christmas adverts this year…here’s another bundle of ads for you to check out…

First up, it’s Waitrose:

This is actually really quite good, I’m not sure being in black and white quite works, for me when the lights come on at the end if the advert went into full colour then, that would have been a little more dramatic.

A comment on Youtube amused me for once though (never read them, just don’t do it), where the horrified looks at the end are because they’ve gone all cannibal…made me smile anyway.

Boots now…

I have no opinion on this…none at all. Which is weird, utterly unmemorable.

Now TK Max meanwhile, they’ve had a good go here:

I quite enjoyed that, creepy voiceover and everything!

And, now Debenhams, this might say Part 2 but this is the full version, you don’t need Part 1 as that’s already included in this…

Boy oh boy, is this romantic or what! Very very sweet advert this.

Debenhams winning Christmas, alongside Sky Cinema for me!

 

Christmas Adverts 2017 – PART 3

So, here we go then with another round up of Christmas adverts, the over budgeted influencers for 2017…

Let’s kick off with John Lewis…

Transparently trying to play at heart strings…fails miserably. For me anyway.

Next we have House of Fraser:

I’ve met sisters before…getting on this well…naaaaah, not buying it at all!

Next, we have a pair of Morrisons adverts:

I really love the Free From one, just really very sweet. The other one, a bit meh but pleasant enough. Good effort from Morrisons.

Now for Tesco…and I like this a lot:

The bloke at the end “Oh, go on then”…that’s just like me on Christmas evening…

And Talk Talk…nailed it:

Christmas Adverts 2017 – Continued

We already started our roundup of Christmas adverts for this year with this post: https://themincepie.co.uk/2017/11/04/christmas-adverts-2017-its-started/

That one featured Very.co.uk, Argos, Asda and Vodafone…this time, we’re kicking off with one of the biggest hitters, going in two-footed on the rest:

This advert is pretty good, light and fluffy despite it being all about a burglar. My only problem with this advert is the “Oh F**k you little bear” at the end. Pretty sure M&S need to re-edit the sound here, because WOW! I’m not the only one to hear this too, it’s all over the comments. Oh M&S, what did you do!

Next up, it’s Matalan:

I can’t help it, I like it. Maybe the music needed to be something Christmassy, but it’s everything Christmas wrapped up in an advert otherwise.

Not really much of an advertiser normally, here’s Amazon’s distinctly unChristmassy effort:

And for this update I’m going to finish on Sky Cinema…because it’s perfect (I really mean that too, for parents out there everywhere, it 100% nails it)…

Christmas Adverts 2017 – It’s Started!

Every year, it’s fun to see the Christmas adverts rolling out. It’s big business these days, we’re long past the day of Woolies sticking their prices on a song and dance on stage…now we have elaborate animations and productions, multi-million pound adverts purely focused on brand building rather than products. Christmas adverts are becoming a whole cottage industry, and keeping websites like this going with content for weeks on end.

So on that note…first for 2017 is:

Very.co.uk

Now, Very do seem to like these animation styled adverts at the minute, and it’s quite pleasant. But maybe I’m feeling jaded, it’s not exactly iconic is it.

Next up we have Asda…

This is obviously inspired by Charlie and the Chocolate Factory, but it’s very good. I’m not convinced the music is the right choice, but it is fun and bouncy and I wanted it to go on longer.

Now for Argos…

Feels inspired by Arthur Christmas in the set up, but it’s a good advert.

Next it’s Vodafone, with their “A Christmas Love Story” and starring Martin Freeman. This is a series of 6 adverts, not all of which appear to be on Youtube yet, so go here to watch them as a single film:

http://www.campaignlive.com/article/vodafone-a-christmas-love-story-ogilvy-mather/1448884

In all honesty, I really am not a fan of this. It’s only vaguely Christmassy, it’s incredibly cheesy and although the first one is really sweet, the rest of them are just properly meh.

And that’s all for this post…more to come over the next couple of weeks.

 

Quality Street through the ages!

Christmas isn’t Christmas without stupid indulgence of chocolates in front of the TV, wearing something loose fitting with an elasticated waist because for some reason, your jeans are a bit tight today.

For many years, the battle was Quality Street versus Roses. As I was growing up, and Quality Street was made by Rowntree, it always seemed a battle to make the biggest tin. Nowadays, we’re down to sub-1kg tubs in the main and we have Celebrations and Heroes in the battle too, although these two are mere pretenders to the throne.

So, in the first in a series of one, I’ve felt all nostalgic and trawled YouTube for the various Quality Street adverts through the ages…there are some real, ahem, Magic Moments, among them.

So, let’s begin with this one from somewhere in the mid-80s. What I like about this advert is how it demonstrates how stupid Cadburys are for changing how they wrap their sweets this year (more on that in another post later). It’s a selling point for Quality Street on this advert. Oh, and how full is that tin!

Whatever next…how about one where the tin is almost literally as big as the child..

Genius this one from 1994, couldn’t help but smile:

The advert from 2015, possibly fresh in your memory (not in mine, must have missed it). I quite like this advert, stylish stuff. Notice though, the use of the tub instead of the tin, notice how it was half full (which is actually how full it really is) and finally, Cadburys take note, the twist to open….

Finally, I tried to keep it till last, the classic Neil Innes. This one is probably my favourite of what was quite a long running series of adverts over a few years in the 80s.

Turns out there are loads and loads of Quality Street adverts on Youtube. Definitely worth a trawl.